The way people build websites on WordPress just changed. In September 2025, vibe coding, a prompt-driven way of creating layouts and apps with AI, landed inside the world’s most widely used content management system.
The move marks a shift away from drag-and-drop editors, which once democratized site creation but now show their limits. For a platform that powers 43% of the internet, it could be the start of a new phase in web development.
From drag-and-drop to describe-and-build
Drag-and-drop was the tool of choice for years. It lets small businesses and non-technical users put sites online quickly, but the grids and templates that made it simple are now holding creators back. Complex animations or custom interactions often demand heavy workarounds, and many sites end up looking the same.
Vibe coding flips that model.
Instead of placing blocks on a page, users describe what they want: a landing page with a video, a store with a custom checkout, and the AI generates it. Developers can still refine the output, but the starting point is built in seconds, not weeks.
Why WordPress matters
Vibe coding isn’t new. Startups like Lovable and Bolt.new helped popularize it on the frontend, but they stopped at prototypes, leaving creators without the backend infrastructure needed for production.
That gap closed when 10Web introduced the first fully integrated vibe coding builder for WordPress in September 2025. The launch brought together prompt-driven design with plugins, e-commerce through WooCommerce, and SEO baked into the backend.
“With Vibe for WordPress, you can design anything you can imagine, and know it’s production-ready with the most battle-tested backend in the world,” said Arto Minasyan, co-founder and CEO of 10Web.
For WordPress, the integration means AI-native creation no longer sits outside its ecosystem; it lives in the core workflows agencies, hosts, and entrepreneurs already use.
The ripple effect
Agencies stand to gain speed. Projects that once took months can now be delivered in weeks, while still running on WordPress’s stable backend. Many firms already integrate AI into their workflows, and Vibe coding simplifies the process without compromising quality.
Hosting providers may also shift. Instead of offering blank WordPress installs, they can embed vibe coding into onboarding, giving customers sites that are ready to launch. AI adoption in WordPress hosting has already increased from 14% in 2022 to approximately 85% by 2025.
For small businesses, the change lowers barriers. Owners who once had to hire developers for advanced features can now generate interactive sites themselves, with plugins and scalability available from day one.
Challenges ahead
Vibe coding is already widely seen as the next stage of WordPress site building. Supporters call it the natural successor to drag-and-drop editors.
There are still questions about accuracy, version control, and how seamlessly AI-generated designs fit with older themes and plugins. There are fewer roadblocks than areas where standards are still catching up.
Analysts note the technology is young, but early adoption is already underway. For agencies and enterprises, the test will be scale, and most expect usage to grow as workflows mature.
What’s next
Over the coming year, developers will experiment with vibe-coded WordPress sites in client projects. Hosts are likely to explore bundled offerings, and plugin makers may rethink how their tools interact with AI-generated designs.
The broader trend is clear: the web is moving from template-driven creation to AI-native workflows. If vibe coding inside WordPress proves reliable, it may define the platform’s next decade and mark the moment when drag-and-drop quietly gave way to describe-and-build.
