Pinterest is worth its weight in gold when it comes to website traffic and converting social network followers into customers. Brands like Martha Stewart and Hearst Corp’s digital media outlets have found much higher conversion rates, thanks to the hidden value of Pinterest’s longer content lifecycle, than any other social network, combined. However, Pinterest is not a network of brands. It’s a network of bloggers and power Pinners,…
How Working From Home Three Hours on Monday Increases Productivity, Fitness, and Nutrition
by / ⠀Entrepreneurship• Health & Fitness / June 3, 2013I had been struggling. After being abroad in paradise for seven months, adjusting to the grind of New York City was taking it’s toll. I was having a tough time getting back to performing at my peak. The travels were amazing, but I lost 10 lbs of muscle, had gone from 6 meals per day to just 3, and now, life in the city was catching up with…
3 Simple Steps to Developing the Leader Within
by / ⠀Entrepreneurship• Startup Advice / June 2, 2013In the beginning of every great organization or business, is the creation or development of a great leader. Leadership is a quality that many people are born with through personality traits and natural skill sets. As a whole however, leadership is a mark that has to be intentionally developed with willingness and a determined attitude. Whether you are the head janitor, own your own lending company, or are…
Lean In: Four Awesome Business queues to Take from Sheryl Sandburg
by / ⠀Entrepreneurship• Startup Advice / June 1, 2013Leaning in has become a popular phrase in business circles these days. According to Sheryl Sandberg, author of the book “Lean In: Women, Work and the Will to Lead,” women have an obligation to push themselves harder and further in order to begin placing themselves in equivalent positions of power alongside men. Sandberg offers multiple tips on both the personal and professional level to help women accomplish this…
Your Ability to Tweet Doesn’t Make You a Guru
by / ⠀Entrepreneurship• Finding Customers• Startup Advice / May 31, 2013Too many companies endanger their brands’ reputations by falling victim to opportunists who claim to be social media “experts” without any understanding of social strategy. At their most innocuous, faux social gurus can rack up a bill without providing your company any real benefit. At their worst, a few social missteps can confuse and alienate customers, tarnish a brand’s image, and damage a company’s reputation. These social media…
Forget the Lazy Weekend: 12 Fitness Quotes to Pump You Up
by / ⠀Entrepreneurship• Health & Fitness / May 31, 2013What are you doing this weekend? While it’s tempting to sleep in, sit on the couch and let the weekend slide by we can all get out there and do more. This doesn’t mean spending more time in front of your computer. This means spending some time on you and your body. Spending time on your fitness over the weekend will only leave you more energized for the…
“One’s destination is never a place, but a new way of seeing things.” – Henry Miller It never ceases to amaze me how much I learn when I travel. I have been lucky enough to go on a few international trips, and each time I return home I feel like a new part of me has been awakened. Travel sparks an insatiable desire in me to contribute to…
QUESTION: WHAT SHOULD YOU LOOK FOR IN A POTENTIAL STARTUP PARTNER? Question by: Ashley THE DATING GAME “When searching for a potential startup founder, you must search based on how you would if you were looking for a long-term relationship. You need to look for someone that can share the long-term vision of the company. Founding and running a business is like being married and having a child —…
Will the Federal Minimum Wage be Increased Any Time Soon?
by / ⠀Entrepreneurship• Startup Advice / May 28, 2013Uncertainty abounds amongst small businesses across the United States. Entrepreneurs in a wide array of industries, especially startups, find themselves challenged in making decisions for their short, intermediate and long-term futures because of uncertainty stemming from the economy. This includes concerns about everything from proposed tax increases and healthcare mandates to a hike in the minimum wage. The President proposed an increase in the federal minimum wage to…
Do You Have a LOFA Problem? (Lack of F*cking Adventure)
by / ⠀Entrepreneurship• Travel / May 28, 2013This Memorial Day I woke up feeling strange here in the States. I had no energy and the rainy 45 degree weekend must have had me down. I spent a quiet weekend in the suburbs on the couch, catching up on work… Answering a few hundred emails…. Yawn. Then the weather broke. Yet I still couldn’t quite snap out of the funk. I had no creativity and I…
