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Personal Branding

B2B Email Marketing Campaigns to Help Boost Your Brand

by / ⠀Finding Customers Personal Branding / September 14, 2021

Email is a critical part of any B2B marketing campaign you design to nurture current partnerships and reach out to potential leads. It’s an affordable yet effective marketing strategy to promote your brand while providing impressive customer service. Your team may have gone from one marketing approach to another. Perhaps some think that email is mostly considered old school. However, that is definitely not the case. Email campaigns…

Why Startups Need an Active Social Media Performance

by / ⠀Personal Branding Startup Advice / August 23, 2021

Despite its size, social media has become indispensable for most small businesses today. Before explaining the significance of social media for startups or small businesses in detail, let’s shed some light on the major importance of social media networks; i.e its vast online presence. Over one-third of the world’s population use social networks for communication and socialization. The graph of users is trending upward each and every day,…

Why Brands Should Podcast: 10 Reasons to Start Prioritizing Them This Year

by / ⠀Entrepreneurship Finding Customers Personal Branding Podcast / June 21, 2021

Wondering why everyone has been talking about podcasts lately? It’s because they’re the next big thing. Podcasts are becoming the place where people go for information, to be entertained, and to unwind. If you’re interested in how you can leverage podcasts for your brand, keep reading. Podcasts have dramatically increased in popularity over the past couple of years. There are over 700,000 active podcasts, 29 million episodes, available…

Facebook Feedback: Start Paying Attention to Negative Reviews

by / ⠀Finding Customers Personal Branding Startup Advice / June 14, 2021

Facebook feedback is more powerful than many of us realize. Turns out that approximately 84% of all people trust online reviews about a company and the products or services they provide. Gone are the days when a disgruntled customer could leave a scathing review and it would not negatively affect your business. Nowadays you simply must pay attention to things people say about your business online. This is…

What Are the Benefits of Online Reputation Management?

by / ⠀Career Advice Entrepreneurship Personal Branding / June 10, 2021

The benefits of online reputation management (ORM) can hardly be overstated. Assuming you maintain any digital footprint whatsoever, you already have an online reputation. This is true whether you are aware of it or not. It only makes sense that you do what you can to manage how you and/or your business is perceived. What Is Online Reputation Management? Online reputation management focuses on helping businesses create a…

Web Development Costs: How Much Should You Splurge On Your Site?

by / ⠀Personal Branding Startup Advice / May 27, 2021

Web development is a highly complex and intricate process but, over the past few years, there’s been a rise in free, template-based website creation modules. Most people wonder how much web development costs and, honestly, there’s no simple answer to that question. As noted earlier, some websites are completely free, but we all intuitively know that’s not the ideal option. The originality of website design and completely personalized…

Social Media and Increased Conversion Rates: A Quick Primer

by / ⠀Entrepreneurship Finding Customers Personal Branding / May 18, 2021

It’s surprising that many business owners are still reluctant to use social media platforms to increase sales conversion rates. It’s estimated that 7 in 10 Americans use social media, mainly with the intent to connect, read the news, or entertain themselves. What’s more compelling is the fact that Americans spend approximately three times as much time on social media as reading emails. These statistics make a good case…

Marketing Materials That Made Our ’20 Best’ Graphic Design List

by / ⠀Finding Customers Personal Branding / May 11, 2021

When you’re working on your marketing materials, good graphic design is a must. And when we say good, we don’t mean aesthetics alone. As content marketing is both science and art, the same approach should be taken to your graphic design.  In this post, we’ve gathered the best marketing materials that successfully won the market and featured amazing graphics. Use these ideas as inspiration for your own marketing…

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