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Startup Advice

Your Business Can Take Advantage of the Internet of Things. Here’s How.

by / ⠀Entrepreneurship• Startup Advice / September 7, 2021

Many small business and startup owners mistakenly believe that taking advantage of the Internet of Things (IoT) is prohibitively expensive. The truth is that doing so is easily within the grasp of every business, regardless of size. The trick is to focus on cost-effective IoT-enabled solutions. One of the most important qualities of any great business leader is the ability to spot and exploit opportunities to grow or…

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How to Manage Your Rental Properties More Effectively

by / ⠀Career Advice• Startup Advice / August 31, 2021

If you want to earn more money with your rental properties, it’s essential to deal with inevitable tenant complaints. Understanding what the most frequent complaints are will help you be proactive and increase the chance that your best tenants will stick with you. Whatever the issue is — a leaky faucet or ants in the kitchen — follow up with the tenant after you have addressed the issue.…

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Why Startups Need an Active Social Media Performance

by / ⠀Personal Branding• Startup Advice / August 23, 2021

Despite its size, social media has become indispensable for most small businesses today. Before explaining the significance of social media for startups or small businesses in detail, let’s shed some light on the major importance of social media networks; i.e its vast online presence. Over one-third of the world’s population use social networks for communication and socialization. The graph of users is trending upward each and every day,…

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4 Tips for Making Your Business More Nimble

by / ⠀Entrepreneurship• Startup Advice / August 13, 2021

Every business has its own unique structure, goals, and processes. However, if you study the most successful companies in your space, you’ll almost always find that they have more flexibility and versatility than the rest. What is a nimble business? Have you ever noticed that it’s the small startups with limited resources that tend to create more change than massive corporations worth billions of dollars? That’s kind of…

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6 Public Relations Trends All Business Managers Need to Know

by / ⠀Finding Customers• Startup Advice / August 13, 2021

Trends within the public relations industry are changing more rapidly than ever. PR firms have been under tremendous pressure these past few months as the public is demanding more from organizations than it ever has. So what should we expect for the rest of 2021? What ideas should companies focus on when it comes to public relations trends? Understandably, the idea of predicting a set of tendencies and…

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How Automation Can Improve Enterprise System Security

by / ⠀Entrepreneurship• Startup Advice / August 12, 2021

Setting up any form of enterprise system security must begin by acknowledging that cyberattacks of various forms happen thousands of times a day to businesses of all types and sizes. Many cyberattacks have as their objective stealing data for ransom or identity theft purposes. Others attempt to get unsuspecting users to visit unsecured websites and submit their personal information. There are plenty of other scams and schemes that…

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6 Website Mistakes to Avoid When Launching Your First Business Site

by / ⠀Entrepreneurship• Startup Advice / August 9, 2021

Building your first business website is a complicated process. There are plenty of things you need to do right to make sure it launches successfully. At the same time, there are several common mistakes you definitely want to avoid. In fact, some mistakes can drag your website down so much that they completely negate its positive elements. Listed below you’ll find the six worst mistakes you’ll want to…

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How to Hire a Social Media Manager

by / ⠀Entrepreneurship• Startup Advice / July 28, 2021

During these unprecedented times, it seems as though everyone is learning how to live and work online. This is one reason why, more than ever, your business requires promotion on social media, which means you might need the expertise of a social media manager. Your customers’ first interaction with your product might even come through social media. People usually search for a brand before deciding whether to give…

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Startups: 7 Tips for Hiring a Content Writer for Your Digital Marketing

by / ⠀Finding Customers• Startup Advice / July 28, 2021

Content writing is important for your digital marketing; hiring the right content writer will help draw the desired attention to your business. It follows that if you desire the right type of attention for your business — via digital marketing — it’s crucial that you hire a talented, capable content writer. Content writing is not as simple as some would think. It takes the right type of content…

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