Startup Advice

Startups: 7 Tips for Hiring a Content Writer for Your Digital Marketing

by / ⠀Finding Customers Startup Advice / July 28, 2021

Content writing is important for your digital marketing; hiring the right content writer will help draw the desired attention to your business. It follows that if you desire the right type of attention for your business — via digital marketing — it’s crucial that you hire a talented, capable content writer. Content writing is not as simple as some would think. It takes the right type of content…

3 Simple Tips To Improve Business Profits

by / ⠀Startup Advice / July 22, 2021

Whether you’ve just started a small business or it’s been operational for years, the owner’s desire to improve profits is universal. Not only do you want to improve profits but you’ll likely also want to regularly try out new sales tactics. Once you identify and measure your key profit drivers, it’s important to develop approaches to growing those areas without increasing costs. To make your business more profitable,…

5 Best Hiring Practices for Successful Businesses

by / ⠀Entrepreneurship Startup Advice / July 22, 2021

Whether you’re a year-old start-up or a large established company, if you’re about to hire new employees, you are in a unique and fortunate position. It means that your business is growing. Bringing more people on staff to handle business demands and having the budget to expand payroll are crucial to consider when deciding who to hire. It will pay to discover strategies and tips other companies use…

Free Business Tools: 4 Software Packages to Help Lower Your Overhead

by / ⠀Entrepreneurship Startup Advice / July 20, 2021

Starting a new business is never simple. There are so many different components in play simultaneously that it can prove daunting to stay on track. This is why free business tools need to be an entrepreneur’s first choice whenever possible. Seasoned professionals know that getting a new product or service to market is only half the challenge. After that, you have to implement a plan for marketing your…

Franchisee FAQs Answered By a Franchise Lawyer

by / ⠀Entrepreneurship Startup Advice / July 14, 2021

Buying and owning a franchise are unique experiences that require diligence, patience, and commitment. If you’re thinking about entering the world of franchising and have a lot of questions, you are not alone. There are many potential pitfalls when embarking on any new business, so it is important to do your research. This is no less true if you are a prospective franchisee. The Most Commonly Asked Questions…

4 Guidelines to Finding the Right Small Business Marketing Strategy

by / ⠀Entrepreneurship Startup Advice / July 13, 2021

Marketing in our online era is a dynamic and ever-evolving landscape. Choosing the right small business marketing strategy can help you introduce your products and services to the public through digital influencers, promotions, advertisements, and the like. There’s no shortage of options…the problem is finding the ones that will work best for you. What’s the best approach to a small business marketing strategy? Your marketing strategy is a…

Shift Work Employees: Tips for Small Business Owners

by / ⠀Entrepreneurship Startup Advice / July 9, 2021

Shift work is prevalent in many industries, including healthcare, security, transportation, manufacturing, and hospitality. Today, 3,2% of the U.S. workforce works in shifts. Shift work for business owners is essential to keep their operations running 24/7. As shift work exceeds the traditional 9 to 5 schedule, it can impact the wellbeing of your employees in the long run. Ultimately, the well-being of your employees is vital for the…

Social Media Strategy: Should Your Marketing Plan Rely On It Entirely?

by / ⠀Finding Customers Startup Advice / July 8, 2021

Should any social media strategy, no matter how well planned, take up 100% of a company’s marketing plan? Is it wise to rely on using these popular platforms alone? A little bit of backstory may help set the tone for the rest of this article. The year 1997 marked the advent of social media. Andrew Weinreich unveiled Six Degrees, the first-ever social media platform. Weinreich’s invention enabled users…

Digital Transformation: A 5-Stage Guide for Small Businesses

by / ⠀Entrepreneurship Startup Advice / July 8, 2021

When it comes to digital transformation, business leaders all over the world now agree. No one should have a goal of creating an IT infrastructure for their company “once and for all.” It’s never about making your business merely reach from point A to point B. Digital transformation focuses more on accommodating new technologies continuously and creating space for more powerful customer interactions, branding maneuvers, employee management, and…

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