Whether it’s for home, health, life, or auto, choosing an insurer can be a big decision with long-term financial impacts. For all of those essentials, the question is the same: Which company offers the most protection, at the best price, and with the most reliable service? Especially when it means poring over pages of fine print, there’s rarely a clear answer. Hoping to make insurance more understandable —…
JetBlue hit major turbulence in 2007, when an enormous ice storm forced flight cancellations across the East Coast. Surely the airline couldn’t be blamed for this “act of God,” right? Wrong. While its competitors canceled flights promptly so their customers could wait out the delay comfortably at home, JetBlue dragged its feet. This resulted in passengers sitting on the tarmac for hours and snarled operations that lasted nearly…
There has never been a better time than today to start, run, and grow a business. While there are still challenges, various resources for entrepreneurs and business leaders abound, with most accessible via a single click or touch. From private and public sector programs to communities, websites, podcasts, and DIY videos, entrepreneurs have access to a robust support ecosystem that’s exploded to an unprecedented scale. Technology also performs…
If your competitors arrived for a race on souped-up dirt bikes, you wouldn’t roll up to the starting line on a tricycle, would you? While you struggle with administrative headaches and repetitive tasks, your competitors rely on smart software to do the heavy lifting. It’s time to catch up. By automating more tasks, you can reduce your day-to-day burdens and spend more time growing your business. With so…
Moving is stressful — it’s a universal truth — but it’s even worse if you work from home. How exactly are you supposed to keep your business running when everything is going into boxes? The simple answer is that it all starts with how you pack. By organizing your office equipment, files, and other key items strategically, you can minimize downtime and get your new office up and…
Do your incoming team members receive less prep for their roles than stripped, tool-deprived “Naked and Afraid” participants? That’s a problem. It’s also sadly common. Plenty of new hires are left on their own to navigate the wilderness of a new workplace. Is it any wonder that BambooHR research found that 31% quit before they hit the half-year mark? Unless you enjoy frittering away your company’s money on…
Owners of small and medium businesses never expect to fail, but every year, thousands of companies close shop, anyway. Reasons for failure vary from cash flow problems to poor product-market fit, but in many cases, company leaders could have avoided the worst if they’d known what to expect. Keep an eye out for these common mistakes so you can prevent them: 1. Failure to Delegate When you start…
Updated October 16, 2019 The concept of wellness is an old one. Originating thousands of years ago, wellness describes a harmony between one’s body, mind, and spirit. Wellness gained steam in the West in the 1980s, and soon, the workplace wellness program was born. In the 40 years since, a lot has changed. For one, wellness programs were once found primarily at enterprises. Today, they’re actually more common…
Updated October 15, 2019 If you’re looking for a good deal in influencer marketing, there’s one platform where you’ll find it: YouTube. According to influencer marketing agency Mediakix, just 11 percent of marketers plan to spend most of their influencer money on the social video platform this year. Compare that to Instagram, where 69 percent of marketers will sink the majority of their influencer dollars. But it isn’t…
By now, marketers understand that members of Generation Z aren’t just younger Millennials. The latest generation to join the workforce has its own unique preferences, and brands that fail to acknowledge those differences will struggle to connect. Research from McKinsey found that Gen Zers prioritize individuality more than their older peers. They don’t see differences between the people they meet online and the people they meet in person.…