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Sales Team Creation From Scratch…Made Easy

by / ⠀Finding Customers / November 6, 2021

Need a sales team? There’s always cold-calling. If you’re ready to take your startup to the next level of profit, here’s how. Here are some steps toward establishing a system for managing the sales team that is currently well-oiled. 1. Don’t be afraid to seek assistance. It bears repeating. Don’t be afraid to solicit assistance. Talk to sales team members. Talk to anyone and everywhere. You’ll be surprised…

How to Automate Your Social Media Marketing

by / ⠀Finding Customers / October 26, 2021

Automation has become a significant part of the modern business marketing strategy. Research shows that the automation of digital marketing practices, primarily social media, provides the key to gaining customer commitment. Additionally, optimizing social interactions through the use of automated tools reduces the hours spent on maintaining and growing brand accounts. As a result, companies can allocate time and resources toward other business areas and meet strategic goals…

The Top 7 Free Shopify Templates

by / ⠀Finding Customers Startup Advice / October 1, 2021

Shopify templates provide business owners with a solid foundation for launching an eCommerce store. Templates provide a professional and consistent design to your “digital front door.” Quality, mobile-first design is absolutely imperative if you hope to make a positive impression on potential customers. There’s no longer any denying that eCommerce represents the way of the future. Given the ubiquity of smartphones and social media, it’s easier than ever…

Landing Pages: 11 Essential Elements for 2021

by / ⠀Entrepreneurship Finding Customers / September 21, 2021

A landing page is one of the most powerful pages you have on your website. You might also say that this page is a marketing goldmine. This is where your visitor arrives on your website after clicking your ad and exploring your brand. They’re only a few clicks away from converting, performing your desired action. That being said, not all landing pages will bring the best results. Only…

B2B Email Marketing Campaigns to Help Boost Your Brand

by / ⠀Finding Customers Personal Branding / September 14, 2021

Email is a critical part of any B2B marketing campaign you design to nurture current partnerships and reach out to potential leads. It’s an affordable yet effective marketing strategy to promote your brand while providing impressive customer service. Your team may have gone from one marketing approach to another. Perhaps some think that email is mostly considered old school. However, that is definitely not the case. Email campaigns…

6 Public Relations Trends All Business Managers Need to Know

by / ⠀Finding Customers Startup Advice / August 13, 2021

Trends within the public relations industry are changing more rapidly than ever. PR firms have been under tremendous pressure these past few months as the public is demanding more from organizations than it ever has. So what should we expect for the rest of 2021? What ideas should companies focus on when it comes to public relations trends? Understandably, the idea of predicting a set of tendencies and…

Startups: 7 Tips for Hiring a Content Writer for Your Digital Marketing

by / ⠀Finding Customers Startup Advice / July 28, 2021

Content writing is important for your digital marketing; hiring the right content writer will help draw the desired attention to your business. It follows that if you desire the right type of attention for your business — via digital marketing — it’s crucial that you hire a talented, capable content writer. Content writing is not as simple as some would think. It takes the right type of content…

Top 5 Ways to Advertise Your Local Business

by / ⠀Finding Customers / July 27, 2021

If you’re starting a local business, you’ll want to do all you can to advertise. The more you advertise, the bigger chance that someone will become aware of your local business and later decide to purchase your product or use your service. You don’t want to go about advertising in a way that will harm your local business, obviously. Far too often, local business owners choose pricey advertising…

5 Newer Marketing Strategies You Should Be Aware Of

by / ⠀Finding Customers / July 23, 2021

Marketing strategies play a critical role in the success of any company. With the help of effective marketing, it’s simple to fuel growth, keep your business afloat, and increase profits. However, obtaining new clients and maintaining them can be difficult for many companies. Therefore, businesses must constantly improve their marketing strategies to stay ahead of the competition and grow. As a business, you need to be aware of…

Reducing the Customer Acquisition Cost for Your Small Business

by / ⠀Entrepreneurship Finding Customers / July 23, 2021

Customer acquisition cost can be an expensive line item for any small business. Reducing that cost can prove to be a long and winding road. However, only by reducing it can you take a step towards your continuous growth. If acquiring a customer costs more than the value they bring, it’s ultimately a losing proposition to acquire them in the first place. Before exploring the costs of customer…

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