Event marketing and PR provide you with the opportunity to increase your online presence, such as social media and press coverage.…
Know the Importance of Event Marketing and PR in Your Brand Positioning
by / ⠀Finding Customers / November 5, 2020
If you make customer experience your top priority, and follow the steps above, you can greatly improve your business’s performance.…
Omnichannel marketing takes time to implement effectively, but the long-term results are well worth the effort.…
How Market Research Can Help You Make Better Business Decisions
by / ⠀Finding Customers / August 24, 2020
By researching your customers, you get to understand what type of products they like to use and come up with ideas on how to integrate some of these products and services into your own offer.…
Business Negotiations: How to Successfully Change a Person’s Mind
by / ⠀Finding Customers• Startup Advice / August 3, 2020
In most areas of life, it’s perfectly acceptable to have differences of opinion. But if someone has an opinion that is problematic or destructive, you may feel compelled to try and persuade that person to your way of thinking. For example, if someone ignores health recommendations, carries bigoted beliefs, or exercises cruelty in certain situations, you may feel a moral obligation to try and move them to a…
Is Guest Blogging the Single-Best Inbound Marketing Secret of 2020?
by / ⠀Blog• Finding Customers / July 26, 2020
Inbound marketing is obviously anything that pulls someone in and generates traffic and/or leads through marketing initiatives and related content. Inbound marketing typically includes things like websites, ebooks, emails, social media, and blogging. And if you really want to get the most out of the blogging portion of your inbound marketing strategy, you need to leverage guest blogging. What is Guest Blogging? At its core, guest blogging is…
Customer Acquisition vs Customer Retention: What Makes More Sense?
by / ⠀Finding Customers• Startup Advice / July 15, 2020
What should your business focus on in terms of strategy, acquiring new customers or retaining existing ones? There doesn’t seem to be a definite answer.…
The global pandemic caused by COVID-19 has disrupted almost every type of business out there. Stay-at-home orders and lockdowns have halted retail foot traffic down to zero. Customers have shifted their behavior in favor of digital technologies which allow them to navigate through this difficult time. The landscape for business owners has been forever changed by this event. We’ll explore some reasons why your business needs to make…
7 Strategies to Improve Your Client Management
by / ⠀Entrepreneurship• Finding Customers / February 24, 2020
Many new business owners are excited to acquire new clients as quickly as possible, but client acquisition pales in importance compared to client retention. …
6 Ways to Make Your Retail Store More Inviting to Customers
by / ⠀Finding Customers / January 7, 2020
Every retailer has a unique brand and distinct flavor. It’s your job to translate this into a distinct and engaging store design.…