Finding Customers

Are You Selling on Amazon: Here Are Five Mistakes to Avoid

by / ⠀Entrepreneurship Finding Customers / June 9, 2022
selling on amazon

Amazon is among the biggest eCommerce platforms. It’s not really surprising that so many brands now sell on Amazon. But this also paves the way for a problem. When so many renowned brands showcase their products on the platform, standing out and being noticed can be quite a challenge. Let’s not forget millions of sellers are eyeing the same position on Amazon. But that does not mean you…

Rejected During a Sales Call? How to Recover and Create Value

by / ⠀Career Advice Finding Customers / June 9, 2022
cold calling

If you are a salesperson, chances are hearing the phrase, “I’m not interested,” has happened to you. Those three words can be crushing, especially in the midst of competition among co-workers, going for a personal best, or even just trying to get one more sale for some extra money. It may make you want to cry, scream, or quit the job altogether. But, before you do that, take…

Tips for Scaling Your Business from Small to Medium Sized

by / ⠀Finding Customers Startup Advice / May 30, 2022
business scaling

Everyone hopes for their startup to be a success. But the initial years are all dedicated to survival. Very few startups survive long enough for the owner to think about scaling. But here’s the problem. Small business owners are so fixated on surviving that they don’t think about scaling. The thing is, if you focus on your business growth, there’s a better chance of your company’s survival. Additionally,…

How to Be More Accessible to Your Customers

by / ⠀Entrepreneurship Finding Customers / May 25, 2022
Being accessible to your customers is a primary sign of good service. Here are some ways to make it easier for your customers to reach you.

There are few things as frustrating for customers as trying to access a business that makes it as hard as possible. Their phone calls and emails might go unanswered. They might even struggle to get the support they need in-store. Consequently, when customers have such a poor experience, they may decide to take their business someplace more accessible, potentially impacting your bottom line. Providing exceptional customer service can…

eCommerce or eCommerce: Why Its Not a Choice

by / ⠀Finding Customers / May 15, 2022
Marketing with increasing red arrow

The global pandemic caused by COVID-19 has disrupted almost every type of business out there. Stay-at-home orders and lockdowns have halted retail foot traffic down to zero. Customers have shifted their behavior in favor of digital technologies which allow them to navigate through this difficult time. Do you choose ecommerce or ecommerce in this new difficult time? The landscape for business owners has been forever changed by this…

Why Earning Customer Trust Should Be Your Main Business Priority

by / ⠀Entrepreneurship Finding Customers / May 10, 2022
Consumer trust gives your business a solid foundation for growth. Here's why earning customer trust is more important than you may think.

The market has been evolving rapidly in recent years. In almost every niche, the rise of social media, smartphones, and eCommerce has pushed businesses to adopt new ways to sell their products and services. In this setting, earning customer trust often proves more difficult than ever. But at the same time, this evolution has also led to new ways through which some brands cheat and scam people. These…

Networking on Steroids

by / ⠀Finding Customers Startup Advice / May 7, 2022
social networking

Networking has become a bit of a cliché, hasn’t it?  Now clichés are what they are for a reason, so I am not disputing the fact that it’s better to be around people than to be a hermit.  And, along the way, you will probably come across some opportunities that lead to sales, so I’ve got no issues there.  But networking can reach completely different levels beyond sales,…

How to Use a Newsletter to Grow Your Business

by / ⠀Finding Customers / May 6, 2022
When implemented correctly, using your business newsletter to inform and instruct is the surest way to build loyalty...and increase sales.

The periodic publication of a business newsletter, electronic bulletin, or eZine is essential for the promotion of your company on the internet. A newsletter is a publication that companies send with a certain periodicity — daily, weekly, or monthly— primarily through email. This type of information distribution is one of the most effective within digital marketing, which is why companies are increasingly encouraged to make this type of…