
It can be tough to scale your business on your own. That’s why developing strategic partnerships to help you grow your business at scale can save you a ton of time and energy. Not only can you leverage someone else’s network, but you can also add value to your existing customer base. Plus you add value to your partner’s existing customer base while strengthening both of your value propositions.
I’ve developed partnerships with Fortune 500 companies, industry associations, and nonprofit organizations throughout my experience as a four-time founder and startup business development lead. My hope is that this article will equip you with the tips and tricks you need to get started in the partnerships space and successfully grow your business.