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brand development

Personal PR is about Leadership, not Grandstanding

by / ⠀Entrepreneurship Personal Branding / May 24, 2014

Recently, Forbes published an article discussing why personal branding is vital to leadership development. The article contradicted the idea or stereotype that those who focus substantial time building their own reputations are really just self-absorbed brownnosers. Although this may be the case for some individuals, in general, nothing could be further from the truth. The truth is that understanding who you are and how to communicate that ‘brand’…

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