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Danny Iny

Crowdfunding? Make Sure You Have the Crowd First

by / ⠀Startup Advice / December 23, 2012

More and more entrepreneurs are using crowdfunding to raise dollars and awareness for their startup ideas, yet many people overlook a key principle: before you can get the funding, you have to have the crowd. A big misperception about crowdfunding is that you don’t need an audience or a marketing budget. That all you need is a good idea and it will magically fund itself. The wishful thinking…

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