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jeff fabian

New Year’s Resolutions for Developing a Strong Brand Presence in 2012

by / ⠀Startup Advice / January 5, 2012

New Year’s resolutions typically involve committing to something you couldn’t will yourself to do in the past. But, most entrepreneurs that I’ve met enjoy working to build their brands—brainstorming the perfect, simple yet highly-effective name, and working the pavement and social media to spread awareness and gain a loyal following. Alas, this article focuses on the legal side of branding—the behind-the-scenes grunt work to make sure that your…

Why You Need a Relationship with a Business Lawyer

by / ⠀Startup Advice / February 21, 2011

A recent article on Under30CEO.com provided a list of 5 essential independent contractors for small businesses and entrepreneurs to have at the ready to assist them in promoting and maximizing the value of their operations. While I agree completely with the catalog of service providers the author identified, when reading the article I couldn’t help but think to myself that (at least) one critical service provider was being…

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