kalen smith

PR Crisis Management Tips in the Age of Social Media

by / ⠀Startup Advice / May 2, 2013

Every entrepreneur wants to draw attention to their business. A successful public relations campaign means that they will generate more exposure for their products and create a stronger brand for their business. Unfortunately, increased exposure can be a double edged sword when something negative comes out. The popularity of social media means that negative news stories can spread much faster. Every major corporation has faced a public relations…

Mistakes You Don’t Want to Make While Financing Your Startup

by / ⠀Funding Startup Advice / April 26, 2011

  Many businesses have amazing ideas, but can’t seem to sell themselves to investors.  Investors may hear a hundred pitches or more in a given week and may choose one of them.  The entrepreneurs who are most likely to get funded know what investors are looking for and cater to their expectations. Here are a few things you need to do to stand out to an investor and…

Pin It on Pinterest