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Katie Christensen

The 4 Phases of Creative Ideation

by / ⠀Personal Branding Startup Advice / October 17, 2012

“Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new things.”  – Steve Jobs Job’s simple understanding of how professionals innovate through the creative process wasn’t too far…

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