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Keisha L. DePaz

Brand Marketing- What Startup Founders Can Learn From Lady Gaga

by / ⠀Startup Advice / December 10, 2012

Startup founders hardly look to pop culture for business advice.  We attend networking functions.  We seek out experienced business mentors.  We even watch shows like Shark Tank.  But rarely do we think of pop culture as a business resource.   As a founder of a startup focused on pop culture (Punch Street) and as a Gen Y New Yorker heavily influenced by the pop and urban community personally, I like to…

4 Networking Tricks to Try Now

by / ⠀Personal Branding Startup Advice / October 29, 2012

I. Hate. Networking. We all do.  In our natural state, we don’t seem to be good at it at all.  We hate the idea of talking to successful strangers.  They are surely much smarter than us, is the thought.  We are just bound to say something stupid, we know.   Yet, like dragging ourselves to a job on Friday morning – We. Have. To. Do. It.  And it is necessary to…

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