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kelly campbell

Social Media Series: Twitter For Business

by / ⠀Finding Customers Startup Advice / March 2, 2010

Of all the social media marketing tactics, Twitter has been the one that seems to elude most CEOs. So, how can Twitter possibly promote brand awareness and increase sales for my business? To get to that  end result, let’s start at the beginning. Like Facebook, Twitter can be used to post updates and useful information in real-time. And like Facebook’s “Become A Fan” functionality, consumers and businesses can…

Social Media Series: Fan Page Faux Pas

by / ⠀Startup Advice / January 19, 2010

Whoever said Facebook was just another fad never saw the true potential of the Fan Page. And it seems that even the smallest of businesses are leveraging the platform and it’s more than 350 million active users. No surprise there, right? However, there is one key concept that many Fan Page Admins have yet to grasp. If you try to directly “sell” products or services to your Fan…

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