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The Recipe for Long-Term Social Media Success

by / ⠀Finding Customers / October 6, 2012

For a business looking to promote itself, social media can seem like unstable ground to walk on. Not only is its value for marketers the subject of controversy but the tools, techniques and trends are constantly shifting, creating a moving target. However, study after study shows that the importance of social media has grown over the last three years and, perhaps most crucially, CEOs are also seeing the…

5 Tips for Posting Videos on Pinterest

by / ⠀Finding Customers Startup Advice / June 4, 2012

Pinterest has offered video pins since August 2011, but the nature of video pinning has changed recently. In April 2012, Pinterest stepped up its video integration options by partnering with Vimeo. Colleen Taylor at Tech Crunch notes that this step makes a lot of sense for Pinterest and Vimeo. “Vimeo is known for attracting videos from a more artsy and design-conscious crowd, and its aesthetic should plug in…

10 Practical Ways to Boost Your Energy and Your Business

by / ⠀Personal Branding Startup Advice / March 15, 2012

There is an old maxim that says, “There are only so many hours in the day.” While this is both figuratively and literally true, often how much you can do in those hours is limited not by the numbers on the clock, but by the energy you have during that time. But while the benefits of having more energy are pretty easy to understand, it’s less clear how…

The Entrepreneur’s Guide to Good Sleep

by / ⠀Startup Advice / February 29, 2012

Despite centuries of study, science doesn’t fully understand why humans, or other animals, need to sleep. Though there’s little to no explanation as to why we need to lose consciousness for a third of the day or more, what is clear is what happens when one doesn’t get it. The health impacts are far-reaching, ranging from decreased focus to higher risk of heart attack and stroke. There’s even…

Get Productive and Stay Organized with These Essential Tools

by / ⠀Personal Branding Startup Advice / January 22, 2012

Whether you need to access your files and notes on the go, or you need a simple system for tracking your to-do list and calendar, there are some excellent productivity and organization solutions that are easy to learn and free to use. With the following tools at your disposal, you’ll never be stuck without a critical report, lose an important idea, or miss a key strategy meeting. Evernote…

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