The dreaded sales pitch – like a job interview, only more terrifying. Whether you are just starting up, and your first time is on the horizon, or you’ve done a few already, there is certainly an art to nailing it. Naturally, your first attempt is never going to be perfect and getting it right takes some grafting. The hardest thing to accept when you think you have not…
How to Transform a Reluctant Sales Lead into a Customer for Life
by / ⠀Finding Customers• Startup Advice / May 30, 2012We’ve all been there. You are standing in front of the perfect prospect giving your sales pitch. In your head are visions of your business taking off. All you have to do is nail this pitch. You’ve done your homework. You’ve come prepared. But something is wrong. Deep down in your gut you know it’s not going well. The prospect isn’t asking questions. And even worse, she looks…