Keeping with my recent trend of metaphors, a typical comment you hear from the startup community is “I just took the leap”, meaning someone just left their cushy job and took a huge risk to start a company.
Starting a company can be one of the most exciting times in life, just like the first time you strap a chute on your back and jump from a plane 10,000 feet above the ground. It can also be one of the scariest. When you jump to start something new you have no idea how far/close rock bottom actually is and most of the time you are spinning around trying to find equilibrium. In fact, I used the metaphor almost 2 years ago when I jumped from my job (without a chute nonetheless) and went full time into life as a founder. And boy has it been a ride worthy of the skydive analogy. Although I have never jumped from a plane, I can understand what it’s like and why it’s so crazy/awesome/scary.An interesting phenomenon happens after you jump from your job to a life of entrepreneurship.
You find yourself free falling towards the ground with an awkward, uneasy feeling mixed with both excitement and fright. Deep down in the pit of your stomach you know it was the right decision but right at the moment your conscious mind is telling you otherwise. In fact, it’s not telling you. It’s shouting at you! Consequently, you don’t actually know which way is down. This happens for many reasons but mainly because you get so used to the stressful up and down feelings of “falling” it starts to feel like you are floating, just as a skydiver is basically trying to float by balancing an equilibrium in the air. Your daily routine gets flipped on its head. Your finances start doing weird things and you are wondering if and when the “ground” will actually be hit. Your personal life is either non-existant or very much challenged. You find yourself second-guessing your current pursuit for happiness and wondering if you are on the right path. You find yourself in situations you would have never thought possible, such as talking to investors about millions of dollars and internally saying to yourself “holy crap I have never seen that much money before, what the hell am I thinking!” It becomes normal to work until 2am and then sleep in, only to have to reschedule the phone calls you were supposed to have in the morning. AND YET… You are running your own show. You can find, recruit and hire anyone you want to join your team. You determine when and where your meetings will be held, and what time they will start. You start reading articles with you and your company’s name mentioned in it. You field emails and calls from multinational companies interested in your product. You are asked to speak at industry events and local meetups. You start to see increased interest and engagement with your product, and find yourself quietly saying “it actually works! ” And finally, with an increase in usage comes an increase in revenue so you can start to pay your bills and float your company operations. Ahhh… the visceral feeling of weightlessness takes over your body. You now see why the analogy of not knowing which way is down is a damn good one for the startup founder. The song When You’re Falling by Afro Celt Sound System best sums up “the leap” and is a favorite of mine. http://youtu.be/em7bk_McVHU I have always been fascinated with skydiving so it was great to recently connect with Melanie Curtis, founder of HighComms.com, and a professional skydiver. No doubt, she has a life you wish you had whether you are an extreme athlete or someone who has a passion for life and loves helping the people. She is also an entrepreneur. I thought it would be great to take a dive with her to get her story, her perspectives on life as a leaper and how she came to entrepreneurship. Melanie began her career in NYC and LA working at a major investment bank for 5 years. She enjoyed it yet found herself spending all her money on skydiving (her first love) so much so that she got good enough to quit the big-time job and go full-time in the sport. “As for me, I’m definitely a freedom seeker with my first passion in life being skydiving. Theres nothing more free than jumping out of an airplane, flying… yeah, it’s not for the faint of heart, but it’s also a true gateway to the good stuff in life, both literally and figuratively.” Over the subsequent 9 years, she inadvertently made quite a name for herself in the sport, which was something she didn’t even know was possible going into it. She has traveled the world going to drop zones, connecting with their local communities and teaching them how to fly well, stay safe, and have as much fun as possible in the sky. She says diving brings joy, fun, and freedom to the world at large through connected and transformative personal experiences.“All of my skydiving success has been absolutely, positively, 100% rooted in my passion and love for the sport and community. In that gratuitous, authentic love and joy. I simply lucked out that my parents instilled me with an over-the-top work ethic and ridiculous personality, two things essential for success in skydiving it seems. haha”
After a couple years of introspection knowing that full-time skydiving wouldn’t make her deeply happy forever, she discovered life coaching, went through a very intense and awesome program ipeccoaching.com and began to build her way up to her next major leap. “Even though I had the best job in skydiving (I got paid a salary to jump with my friends and organize cool events and theme parties), at the end of 2010 I took the second major leap in my professional life, quit that job and went into business for myself, founding Highcomms.com.” What is Highcomms.com I wondered? Their Mission Statement states: “We strive to change the world one person at a time through transformative personal relationships that help people identify and authentically live their core values. (ie. Live the dream. LTD. Word.)” Melanie notes that yes, what’s in parentheses is actually part of the mission statement. “Highcomms.com is my coaching business.. both skydive coaching and life coaching… it’s me… my approach to life, what I’ve learned finding the path to this completely free, mobile, and balanced lifestyle I now lead, and how I now can help others find and live their version of ‘the dream’ too.” The name “highcomms” comes from past conversations with one of her best friends back in the day. Anytime they hadn’t talked for a while they would text each other “comms.” As in communication. Like, “hey, we haven’t talked in a while, it’s time, let’s do this…” “One day we’re talking and I get all fired up and say something along the lines of this, “I’m not just about comms… I’m about HIGH comms… full-on, meat-and-potatoes conversations, fully putting yourself out there, unabashed authenticity…” and whatever else I said. ”