
Few industries are experiencing growth at the breakneck speed of the Fintech sector. Fintech is on track to reach a staggering $1.5 trillion global net worth by 2030 according to The Boston Consulting Group. The reason? Innovation is happening rapidly and constantly. Accordingly, many fintech players are leveraging the power of collaborations and financial partnerships to fuel expansion and drive reach — and profits.
Partnerships aren’t a new phenomenon in the finance world, of course. The world’s big financial institutions can all trace their lineage back to small, local banks acquired generations ago. But the formal affiliations are different now for financial entities because they’re not just banks joining with banks. Now, it’s becoming popular for financial organizations to join forces with fintech startups. The ultimate goal of these alliances is to reap a wide array of benefits.
Two such advantages of financial partnerships include more exposure for the fintech disruptor and a major differentiator for the financial institution. Essentially, the fintech provider brings transformative products and services into the mix. The financial institution brings name recognition and access to large swaths of customers. In this way, both partners’ interests are served, as well as those of their respective target audiences.