Posts By

Kimberly Zhang

How to Make Personalized Gifts Pay Off

by / ⠀Career Advice / February 17, 2020

Personalization means different things to different people. To a customer on your email list, a birthday email with a customized salutation might be plenty. But to impress someone special — a high-value client, a partner, or an employee who went above and beyond this year — a fruit basket stamped with your company’s logo isn’t enough.  To be clear, gifts are great ways to show your appreciation. But…

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