Remote employees work better — and do more for their teams — when they feel empowered and supported by their leadership. …
B2B Email Marketing Campaigns to Help Boost Your Brand
by / ⠀Finding Customers• Personal Branding / September 14, 2021
Email is a critical part of any B2B marketing campaign you design to nurture current partnerships and reach out to potential leads. It’s an affordable yet effective marketing strategy to promote your brand while providing impressive customer service. Your team may have gone from one marketing approach to another. Perhaps some think that email is mostly considered old school. However, that is definitely not the case. Email campaigns…
How to Manage Your Rental Properties More Effectively
by / ⠀Career Advice• Startup Advice / August 31, 2021
If you want to earn more money with your rental properties, it’s essential to deal with inevitable tenant complaints. Understanding what the most frequent complaints are will help you be proactive and increase the chance that your best tenants will stick with you. Whatever the issue is — a leaky faucet or ants in the kitchen — follow up with the tenant after you have addressed the issue.…
4 Tips for Making Your Business More Nimble
by / ⠀Entrepreneurship• Startup Advice / August 13, 2021
Every business has its own unique structure, goals, and processes. However, if you study the most successful companies in your space, you’ll almost always find that they have more flexibility and versatility than the rest. What is a nimble business? Have you ever noticed that it’s the small startups with limited resources that tend to create more change than massive corporations worth billions of dollars? That’s kind of…
How Automation Can Improve Enterprise System Security
by / ⠀Entrepreneurship• Startup Advice / August 12, 2021
Setting up any form of enterprise system security must begin by acknowledging that cyberattacks of various forms happen thousands of times a day to businesses of all types and sizes. Many cyberattacks have as their objective stealing data for ransom or identity theft purposes. Others attempt to get unsuspecting users to visit unsecured websites and submit their personal information. There are plenty of other scams and schemes that…
ERP software ties together the many systems your business relies on to get work done, through communication and transparency.…
Free Business Tools: 4 Software Packages to Help Lower Your Overhead
by / ⠀Entrepreneurship• Startup Advice / July 20, 2021
Starting a new business is never simple. There are so many different components in play simultaneously that it can prove daunting to stay on track. This is why free business tools need to be an entrepreneur’s first choice whenever possible. Seasoned professionals know that getting a new product or service to market is only half the challenge. After that, you have to implement a plan for marketing your…
Does your business utilize the services of a cloud access security broker (CASB)? If not, hiring one is likely to be the single best investment in data security you’ll ever make. Cloud services all advertise themselves as secure. However, the reality is that clients share in the responsibility of maintaining security. As just one example, you’re responsible for configuring your account settings and controlling access to files. However,…
Working from home is quickly becoming our new normal. Home office organization, on the other hand, might still need to play catch-up. All over the world, businesses are discovering that remote work can make teams happier and more productive — all while reducing bottom-line costs. However, if you’ve been working from home for any length of time, you’ve likely encountered some challenges. For example, keeping your home office…
Communicating the value of your business offerings to consumers can be challenging, especially considering how rapidly markets change.…