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Personal Branding

Creating Your Business Swagger

by / ⠀Personal Branding Startup Advice / March 10, 2010

The primal nature of subtle social cues and what they mean to our subconscious. What’s with the strut? Psychologically there are many cues that denote the feeling of confidence. They display our intent, betray our falsehoods and reveal our attractions. Many of these actions we cannot control and some of the micro twitches in our face, that we consciously miss, can be picked up by our subconscious which…

A Lesson Learned: Taking the Entrepreneurial Plunge

by / ⠀Personal Branding Startup Advice / February 24, 2010

Today I woke up at 6am. Like any other Monday, I rushed to get out of the house by 6:30am to begin my two hour commute from Washington Crossing, PA to New York City.  I grabbed a large cup of coffee & jumped on the NJ Transit express.  As caffeine washed away the remnants of morning grogginess, my heart-rate quickened with growing anticipation. Today was not like any…

How to Gain the Experience of a Senior Level Executive Without Being One

by / ⠀Personal Branding Startup Advice / December 21, 2009

One of the biggest misconceptions of how you are going to develop the skills of a senior executive is by climbing the corporate ladder. Climbing the corporate ladder is one of the most inefficient and time consuming ways to gain the skills of a senior level executive. It’s a long road and standing out among the masses is tough. Even if you are in the process of getting…

The Importance of Building Your Online Brand

by / ⠀Personal Branding Startup Advice / December 9, 2009

Building your online brand is becoming more important every single day and the scariest thing is that the web as we know it is still very young.  The information that is you can find online is becoming more in depth, more detailed and even more invasive.  You would be hard pressed to find someone that you could not Google and get some kind of search result for whether…

“NetCRED”….. How Much BLING Do You REALLY Have?

by / ⠀Personal Branding Startup Advice / November 12, 2009

Did you know that spammers are the real pioneers of social media?  I am serious – they really are. They were here way before all of our favorite social media platforms!  These “spammers” build huge connection lists and then send out their “status updates.” Today, I received 89 emails from “fling,” “free-viagra-before-buying,” “horny-matches,” requesting that I indulge in their friendly request to “learn how to create a lifetime of…

The Leap – Three Simple Steps to Unlocking Your Greatest Potential

by / ⠀Personal Branding Startup Advice / November 4, 2009

Do you ever find yourself asking, “Is this it?”  Sure, you’ve had some early successes in your career, made some money, received a promotion or two. Yet you can’t help but wonder, Is this what I am supposed to be doing with my life?  Is this the limit of my contribution? These questions are familiar territory for me.  I was stuck in a career rut. Then, unexpectedly, my…

Coming out of the Recession — Creating an Opportunity Mindset

by / ⠀Personal Branding Startup Advice / October 29, 2009

By Joe Calloway, Author of Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison Hopefully you didn’t miss it. It’s dominated the news for a year. It’s been described as difficult, daunting, and even devastating. People have referred to it as a meltdown and a disaster. It’s the recession. But no crisis can last forever. One day soon, we’ll wake up and the recession…

Gen Y "The Lost Generation"

by / ⠀Personal Branding Startup Advice / October 27, 2009

BusinessWeek’s cover story “The Lost Generation” frames Gen Y as a pathetic generation surrendering to our circumstances. Yes, the economy is piss poor, but is it true that “young people can’t even grab on to the first rung of the career ladder?” Millennials are not helpless and are certainly not entitled. This may be exactly what the doctor ordered–a wake up call. The level of frustration stems from…

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