
Marcus Robinson, with just a year under his belt, has successfully streamlined the oil change industry with his innovative business M&K Mobile Oil. Centered on client convenience, the business provides efficient and reliable mobile oil change services to its patrons. The crux of its offering is a handy door-to-door service, bringing oil changes right to the customers’ locations.
Anchored in technology, M&K Mobile Oil has formulated a digital strategy to manage appointments, track services, and follow-ups, thereby enhancing customer experience. The approach reflects a blend of Robinson’s multifaceted expertise gained from a decade in Wal-Mart, managerial experiences at Cannon Toyota, Cannon Honda, Vicksburg Ford, and George Carr.
Having conceived the mobile oil change concept, Robinson realized his idea with support from his wife. They transformed a van into a full-fledged service station, capable of faithfully servicing vehicles in customers’ driveways. This torchbearer initiative stood out in the market, netting a growing clientele and leading to business growth.
The launch of his venture was marked with a kit, ready with oil change stickers, maintenance record sheets, new tools, and spare products, among other vital items. Additional provisions included GPS navigation, necessary safety equipment, cleaning supplies, and paperwork.