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Why CEOs Need to Help Shape Their Company’s Website to Reflect the Brand

by / ⠀Startup Advice / May 12, 2022
Shape their Company’s Website

An organization’s website is most effective when it reflects their brand from the design to the sales process and everything in between. Achieving this is easier said than done. Most businesses develop a website as cheaply as possible, using templates instead of getting a custom design. The problem with this approach is that templates always fall short of the goal. Only custom websites fully reflect a brand because…

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How to Establish Trust With Your Newest Clients

by / ⠀Finding Customers / April 9, 2019
How can you get new customers to trust your company?

It doesn’t matter the industry, niche, size, or budget — all clients are ultimately looking to work with businesses they can trust. If you can find a way to cultivate trust with new clients consistently, you’ll be successful. 6 Ways to Cultivate Trust Trust was once an expectation in the consumer-business relationship. But today, it sometimes seems like an optional bonus. Many businesses unwittingly adopt a posture that…

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4 New Rules of Business in 2015

by / ⠀Blog• Entrepreneurship / March 5, 2015

There’s no doubting the influx of evolutions and changes that have taken place over the past decade. We’ve seen the birth of entirely new markets. We’ve witnessed people connect and interact in ways that was only a reality in science fiction novels. But most importantly, we’ve experienced a dramatic shift in how we think about life and do business. This is all the evidence we need to prove…

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