5 Reasons Why Copywriting and Brand Voice Are Key to Your Success

by / ⠀Personal Branding / January 21, 2022
Ever had a radio jingle get stuck in your brain? Developing a brand voice and copywriting strategy can be key assets to your brand’s success.

Ever had an advertising jingle stuck in your head that you can’t get shake? What about a favorite Super Bowl commercial? It’s no secret that advertising and marketing play a major role in our daily lives. This is especially so when it comes to brands we know and love. When it comes to your own brand, there are a variety of ways that you can make advertising work…

How to Write the Ultimate Guest Blog Post

by / ⠀Blog Finding Customers / January 15, 2021
In this post, we'll discuss how to — and not to — use guest blogging for link building and SEO. Click here for more detail!

When it comes to content marketing, most businesses focus on their own website’s blog or branded social media accounts. They often forget to expand their reach via other strategic avenues. And if there’s one area that I see so many entrepreneurs and marketers neglect, it’s guest blogging. Why write a guest blog post? Guest blogging, which is basically the practice of writing content under your name and publishing…

The Top Copywriting Tips for Producing High-Converting Copy

by / ⠀Entrepreneurship Startup Advice / October 30, 2020
Follow these tips and tricks for producing better quality copy for your website, blog, and landing pages. Make your business stand out!

In many respects, the word “copywriting” sounds old school, dated, and no longer relevant. In reality, it’s more valuable than it’s ever been. While mediums have changed over the years from newspapers and magazines to blogs and social networking sites, the underlying demand for conversion-oriented copy has not. If you run a business where the goal is to move people to take a specific action, you must understand…