Jeremy Brown

Google Plus: The “Ghost Town” that Helps Build Personal Brands

by / ⠀Entrepreneurship Personal Branding Startup Advice / May 25, 2013

What If I told you Google Plus is no longer a “ghost town,” Would you believe me? I hope so. But don’t worry, this isn’t another how-to guide. This post is about opening your mind to how powerful a personal brand is. Specifically, how Google Plus can help you build a personal brand that makes people actually care about what you’re doing. How powerful is a personal brand…

The Dawn of Emotional Bond Marketing: Avoid This at Own Risk

by / ⠀Finding Customers / October 14, 2012

If you’re not creating emotional bonds with customers in the 21st century, you’ll lose. Don’t think emotional bonds apply to your startup? Hate to say it, but you’ll lose. Here’s why. Traditionally, marketing has a bad reputation in the eyes of consumers. From annoying radio commercials that interrupt the latest Katy Perry song to emotionless billboard ads. Consumers can smell “marketing” from a mile away. And they’re not taking it…

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