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The ABCs of Blogging: 26 Tips To Inspire Your Best Post

by / ⠀Entrepreneurship / August 26, 2013

Attention Grab the attention of readers by crafting a thoughtful (and even witty) title for your posts. The best titles are those written after the post has already been written. Break Out As long as you continue looking within the blogosphere for ideas and creativity, you’re limiting yourself. The best posts are inspired from real life. Read magazines, talk to friends, see a movie, get out in the…

5 Powerful Ways to Manage Your Reputation on a Budget

by / ⠀Startup Advice / May 7, 2013

According to data from Oxford-Metrica, “83% of companies will face a crisis that will negatively impact their share price between 20 and 30%, during the next five years” While there are different kinds of crisis your blog could experience, one of the most damaging crisis your blog can suffer is to have its reputation damaged; whether directly or indirectly, very few companies really survive a severe reputation hit,…

5 Reasons Why Your Small Business Shouldn’t Start Blogging

by / ⠀Startup Advice / February 16, 2013

The online world has changed, throughout the years, what marketing was all about. Marketing has become much more social, and more direct towards their target market. What usually was a laborious and costly marketing campaign, became much more easier and low-cost. But there are still some things that you should consider before utilizing online methods. The most popular method as of the moment is still marketing through blogging.…

Content is Queen

by / ⠀Startup Advice / January 13, 2013

Welcome to the antithesis. Recently I jumped on a webinar hosted by Maneesh Sethi and Derek Halpern, both highly respected and innovative entrepreneurs. During the presentation, they made a crucial point about where most bloggers “go wrong” in their attempts to grow a following and ultimately monetize their content. The problem? “We spend 80% of our time creating content, and only 20% of our time promoting it” says Derek. “We should…

Why Your Company Blog Needs More Love

by / ⠀Finding Customers / October 12, 2012

Way before the technological and information-sharing revolution we call the Internet was even a thought, businesses and entrepreneurs struggled to get the attention of potential customers. When the first versions of business websites became standard practice in every industry, there was a common boilerplate: large graphics, along with hours, prices, and contact information. Until recently, having just this bare minimum would have been enough to get by; in…

How Blogging is Good for Small Businesses…

by / ⠀Finding Customers Startup Advice / December 4, 2011

One of the defining features of a small, start-up business is usually a distinct lack of funds. As such any cheap means of promotion can be a real boon for increasing brand awareness and driving transactions. Luckily for small businesses, blogging is quickly becoming a very effective marketing tool, which costs next to nothing and can be far more powerful than you might imagine. We take a closer…

Why Building A Blogging Community Is More Important Than Anything Else

by / ⠀Finding Customers Startup Advice / November 21, 2011

When you start out blogging you’re going to hear a lot of different things on what you should be concentrating on first. You should focus on SEO, keywords, search engine marketing, building back links, or having a great commenting system. Those things are great and will have to be taken care of in time but when starting out blogging or even trying to expand on your blog your…

Get the Most Out of Your Social Media Interns

by / ⠀Startup Advice / October 20, 2010

There is no bigger buzz word than social media and it couldn’t be more trendy to hire interns to “take care of it”, but just because this college crowd has been using Facebook for years, does it really mean they will be able to grow your business online? Just Hiring Any Gen Y Won’t Do Your social media/viral marketing intern candidates not only need to be driven and…

Finding an Opportunity and Turning it Into a Reality

by / ⠀Startup Advice / May 7, 2010

The Spark Deciding to create a website that seeks to instructs others is an arduous undertaking. Once the decision is made, the laborious work of bringing your take and insight on a particular topic to a curious and information-hungry audience begins. Having dabbled in writing articles for other movie websites then for my own movie website, Film-Book dot Com, and frequently reading prominent “How To” websites on garnering…

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