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Marketplace SEO: How To Rank And Get More Conversions

by / ⠀Startup Advice / April 30, 2022
Marketplace SEO

Marketplaces are ruling the e-commerce industry!  Life is incomplete without marketplaces like Amazon, Zomato, and Uber.  Entrepreneurs [like you] competing with these behemoths are working tirelessly to get their websites in front of potential clients. Marketplaces have to acquire both the customers and the service providers to run efficiently.  First, we’ll go over a few marketplace SEO tactics in this article to help you double your existing search…

What Is Search Engine Positioning? Why Does It Matter?

by / ⠀Entrepreneurship Finding Customers / April 13, 2022
Google on a tablet

If you’re running a business, it’s important to make sure your website is as visible as possible to potential customers. That’s where search engine positioning comes in, using specific techniques to improve your site’s ranking on search engine results pages (SERPs). In this article, we’ll explain what search engine positioning is, and why it matters for your business. Let’s get into it. What is search engine positioning? Search…

Why Link Building Is About More Than Just SEO

by / ⠀Entrepreneurship / July 10, 2020
growing visitor analytics

If you’ve heard of link building before, it was probably in the context of search engine optimization (SEO). And to be sure, link building is highly associated with SEO; in fact, it’s a critical component of any SEO strategy. But if you’re not interested in SEO, or if SEO isn’t your primary marketing strategy, you might write off or underestimate the value of link building services. The reality…

Marketing Taktics – Interview with Ilan Nassimi

by / ⠀Entrepreneur Interviews Entrepreneurship / December 29, 2014

Asked if he considered himself an entrepreneur or marketer first, young entrepreneur Ilan Nassimi replied, “I don’t know if you can separate entrepreneurship and marketing.” The founder of marketing agency Taktical comes from a family of entrepreneurs, but he didn’t start out as a marketer. “If it wasn’t this business, it would’ve been something else.” It was something else years back when a friend came to Ilan with…

Minimum Viable SEO for Startups

by / ⠀Entrepreneurship / February 20, 2014

As a startup founder, you’ve spent countless sleepless nights focused on building remarkable products with potential to change lives. It’s not an easy path, so I applaud you for it. But because of the tremendous time commitment required and mental exhaustion that follow, startup teams often forget about their SEO. We get it. You’re busy making the world a better place by achieving greater efficiency or finding solutions…

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