This article will discuss how to not get funny faces when meeting someone new. Become instantly memorable with new connections and stand out as yourself. Here is the story. The Story Last Summer I surveyed my Idea Lemon audience the following question, When you ask to meet someone for the first time (this could be a professional connection, a friendly encounter, or even a date) what do you…
It’s no secret that there are benefits to producing your own leadership podcast. Whatever your field, you’ll see that having a regular podcast, even if only monthly, is another excellent way to help you grow your brand. You’ll do this by using other branches of creativity to market yourself and your ideas. Below, we’ll touch on some aspects of creating your own leadership podcast and how they can…
An effective digital marketing strategy is paramount to the success of today’s small businesses. Understanding how to create and execute a solid plan can increase visibility, drive traffic to websites, and increase revenue generation. Today’s average consumer spends nearly 7 hours a day on the internet. To reach people where they are spending their time, small businesses must use digital marketing to spread the word about their business.…
Choosing a business name is one of the most crucial decisions you have to make when starting a new company. Your business name helps you create your first impression among prospective customers and investors. It’s also a foundation for future branding initiatives, which is why you need to be keen when selecting an appropriate company moniker. Read on for nine mistakes nearly every budding entrepreneur makes when thinking…
Affiliate marketing has increased in popularity over the years. This product promotion method has a high earning potential, but only when done right. Those who’ve mastered the art of affiliate marketing claim to be making a substantial amount while they’re sleeping. If you’ve just started your journey as an affiliate, or if you’re wondering how to get good at it, consider the following tips to enhance your skills…
Wondering why everyone has been talking about podcasts lately? It’s because they’re the next big thing. Podcasts are becoming the place where people go for information, to be entertained, and to unwind. If you’re interested in how you can leverage podcasts for your brand, keep reading. Podcasts have dramatically increased in popularity over the past couple of years. There are over 700,000 active podcasts, 29 million episodes, available…
The benefits of online reputation management (ORM) can hardly be overstated. Assuming you maintain any digital footprint whatsoever, you already have an online reputation. This is true whether you are aware of it or not. It only makes sense that you do what you can to manage how you and/or your business is perceived. What Is Online Reputation Management? Online reputation management focuses on helping businesses create a…
When you’re working on your marketing materials, good graphic design is a must. And when we say good, we don’t mean aesthetics alone. As content marketing is both science and art, the same approach should be taken to your graphic design. In this post, we’ve gathered the best marketing materials that successfully won the market and featured amazing graphics. Use these ideas as inspiration for your own marketing…
Membership websites have regained some of their popularity in recent months and for good reason. Many people sought to make good use of their time while stuck at home during the pandemic. Membership organizations are a logical choice when it comes to developing new skills and expanding one’s network. However, on the other side of membership websites — operating the business in a profitable manner — a lot…
Archetypes are everywhere. Once you start noticing them, it can be difficult to stop. From familiar character types in movies to advertisements for your favorite brands, archetypes show up constantly. You might think that they’d be hard to spot, but they’re hiding in plain sight. All that’s required is that you take the time to focus when watching commercials or look at characters a little more closely. The…
