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Five Ways Social Media Can Make or Break a Young CEO

by / ⠀Entrepreneurship / March 18, 2014

  Undeniably, being a young CEO has its pros and cons.  From a practical standpoint, the earlier one can snag a rung on the corporate ladder, the faster he or she can begin to make money to invest in the future.  However, from a observational standpoint, being younger than other CEOs can make a person feel like an outcast at meetings, events, conferences and sales calls.  Certainly, the…

Snapchat Turns Down $3 Billion. Are They Crazy?

by / ⠀Entrepreneurship / March 13, 2014

“If you can’t beat them, buy them.” This seems to be Facebook’s philosophy after their $1 billion purchase of Instagram and their latest attempt at acquiring the two-year-old photo messaging app company, Snapchat. In an effort to help reverse the social network’s declining teenage user base, Facebook offered $3 billion, which was rejected by Evan Spiegel, Spapchat’s co-founder. At Fueled, we critique Snapchat’s rejection and look at whether…

4 Free Channels To Attract New Customers

by / ⠀Entrepreneurship Finding Customers / September 7, 2013

So you’ve created your very first business but you’re struggling to find customers? It’s a really common problem. Don’t worry though; there are hundreds of marketing channels out there that will drive customers straight to your door! If you’re on a budget (like lots of new businesses are) then you’ll be hoping to generate some business with little or no cost. Well I suggest that this is entirely…

5 Reasons Twitter Should Be An Essential Part of Your Business

by / ⠀Entrepreneurship / June 14, 2013

I know, I know.  For some of you out there, the mere mention of the “T” word makes you cringe.  Immediate images of Kim Kardashian, Ahston Kutcher, and number of irritating celebrities, tweeting about their favorite breakfast cereals pop into your head. But as annoying as Twitter can be when put in the wrong hands (damn evil Karshashians!), don’t be so fast to dismiss the medium as an annoying…

Your Ability to Tweet Doesn’t Make You a Guru

by / ⠀Entrepreneurship Finding Customers Startup Advice / May 31, 2013

Too many companies endanger their brands’ reputations by falling victim to opportunists who claim to be social media “experts” without any understanding of social strategy. At their most innocuous, faux social gurus can rack up a bill without providing your company any real benefit. At their worst, a few social missteps can confuse and alienate customers, tarnish a brand’s image, and damage a company’s reputation. These social media…

Attention Young Entrepreneurs: How to Protect your Online Reputation

by / ⠀Startup Advice / May 6, 2013

As the Facebook generation grows up and once rowdy college kids morph into successful professionals, it becomes absolutely vital to maintain a positive online image. The last thing a successful entrepreneur needs is those crazy high-school pictures or embarrassing videos ranking at the top of Google for his or her name. Though it can be difficult to completely remove some material from the Internet, there are ways to…

Four Creative Ways to Use Twitter to Generate Leads

by / ⠀Startup Advice / May 1, 2013

It seems that everybody is preaching the power of social media nowadays. Regardless if you’re the CEO of a Fortune 500 company or the owner of a small auto body repair shop, you likely recognize the importance of social media and how it can grow businesses and better connect them with consumers. The social media network Twitter has a hidden power that few businesses are currently using. Twitter…

26 Founders and CEOs to Follow on Twitter

by / ⠀Startup Advice / March 29, 2013

Looking for some new people to follow on twitter? We have compiled 26 awesome people in business that are very active on twitter. It’s a great way to get a quick look into what and how they think as they run some of the most influential companies we use everyday. Let us know who we missed in the comments below. Aaron Levie – Co-Founder and CEO of Enterprise Cloud…

8 Reasons Why Your Company Needs a Social Media Manager

by / ⠀Startup Advice / December 29, 2012

Social Media is transforming the way the world does business. Today the implications are huge and the prizes are enormous for those businesses and individuals who use social media correctly. However, only a few organizations can actually show tangible results for their efforts on social media. Why? Most organizations jumped into the social media bandwagon without a strategy, a budget to sustain it, and a dedicated social media team!…

Twitter Vs Facebook

by / ⠀Startup Advice / December 11, 2012

Twitter is rising in popularity thanks to mobile users. Mobile users are not looking for the unlimited space of Facebook to express themselves. The 140 characters boundary of Twitter is more convenient for any mobile device user. The text message like appearance of Twitter is familiar and hence popular with mobile users. Facebook was not late to recognise this growing mobile market though. The social media giant reacted…

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