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2014: The Year of Video Marketing

by / ⠀Entrepreneurship / March 13, 2014

If there’s even the smallest grain of doubt in your mind about the future of video marketing, now is the time to abolish these concerns & embrace video as a key component of content marketing. According to Cisco, video will account for 69% of all consumer-lead traffic by 2017, and video-on-demand traffic alone will have tripled. With that in mind, a hesitation to jump on the video bandwagon…

5 Tips To Creating A Killer Explainer Video

by / ⠀Entrepreneurship / February 14, 2014

Sometimes words are just not enough. Explainer videos are a super good investment for fresh startups. This holds even more true when dealing with startups with very complicated concepts. In case you are unfamiliar with explainer videos, an explainer video is an animated video that explains and illustrates the concept of your product/business. These videos are usually short, and if created right, can be very efficient in getting…

Startup to $850,000 in 1 Year: Interview with Crisp Video Group’s Michael Mogill

by / ⠀Entrepreneur Interviews Entrepreneurship / August 7, 2013

A year and a day before I spoke with Michael Mogill, Crisp Video Group was born.  Only 366 days later, the company has grown to 8 employees and is projected to earn $850,000 in revenue for the year of 2013. Having success as an entrepreneur is nothing out of the ordinary for Mogill, who at the age of 12 launched a web design company out of his parents’…

Boost Your Business with an Online Marketing Campaign

by / ⠀Startup Advice / April 2, 2013

The online marketplace can be both challenging and rewarding at the same time, and you need to use this to your advantage if you want to increase your sales and profits. To overcome this, you need to implement a successful strategy that will help to promote your business and guarantee growth. Online marketing refers to the use of the internet to promote your business and ultimately increase sales…

Lights, Camera, ACTION! – Video Marketing for Your Business

by / ⠀Finding Customers Startup Advice / July 1, 2012

With the latest addition to the list of Google algorithm updates, namely the Penguin Update, online entrepreneurs and marketers alike are scrambling to figure out the best ways to promote their websites. There always seems to be a gap between entrepreneurs merging their business skills with their knowledge of SEO. Having a high ranking position on Google is basically a goldmine for targeted organic traffic. But getting there…

Leveraging 7 Types of Social Media for Branding

by / ⠀Personal Branding Startup Advice / August 28, 2009

It is impossible to ignore the power of social media. Everyday it is integrated more and more into the marketing of businesses – both small and large. Even brick and mortar business can take advantage of this by focusing on a specific region. However don’t bother if you will just “join”, you need to be active in order to see the results. Building relationships and trust takes time.…

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