If you run a business, you might find that you are not hitting your revenue goals. One possible cause is that you are only staying afloat with half-hearted ads on social media. If so, you may need to invest in social media marketing content creation tools. If so, you may see more click-throughs and increase your conversions. Indeed, the return on investment on social media is great, so…
Did you know that landing pages have an average conversion rate of 9.2%, with the top-performing pages converting well above these? But to achieve those kinds of results, you need to optimize your landing pages for improved search visibility, user experience, and conversions. In this post, I’ll discuss the best practices for creating landing pages that rank and convert easily. Why does SEO matter for landing pages?…
Part of growing your business is the way in which you choose to grow as well as how fast. Many entrepreneurs start a business and want to go from point A to point B quickly. They want to capture a certain percentage of market share or build up a following without the right perspective. The way you choose to grow your business is incredibly important to the sustainability…
If you build it, they will come. But what will they have to say about it once they arrive? The website over which you labored so much could actually become a net negative to your business. That is not what anyone intends when going digital. You were told that if you wanted to be relevant, you had to have a website, ecommerce options, and SEO, whatever that is…
The internet is a place where you will find and reach millions of people. This has resulted in the thriving of many online companies, including lifestyle coaching businesses. In recent years, many people have realized the need to for life coaches in their lives. They help bridge the gap between your current self and your desired self while striking a balance in all aspects of life. This is…
To create solutions and ease up the lives of others is what entails the traits of a successful entrepreneur. As rightly said by Scott Belsky, “It’s not about ideas. It’s about making ideas happen.” To create solutions and ease up the lives of others is what entrepreneurship is all about. You might have tons of ideas in your mind, but you aren’t an entrepreneur until you take the…
Social media influencers are rising in popularity every day and they will earn up to $24.1 billion by 2025. Brands of all sizes are looking to influencers for help launching their new product lines, announcing giveaways, and offering discounts. And the best part? You don’t need to have millions of followers to get started because brands happily work with nano- and micro-influencers. In fact, many brands prioritize working…
As an entrepreneur, you likely use one or more apps to run your business. Whether it’s on your mobile device or personal computer, you gain many benefits from using workplace apps. It creates a more inclusive work culture, increases your productivity, and makes managing work processes easy. Let’s take a look at seven workplace apps that are beneficial to every entrepreneur using them. 1. Zoom With the capacity to…
Luckily, technological advancement has brought us a variety of tools that make business activities easier to perform.…
Most people find describing all the ways in which technology has improved our lives hard. High-tech solutions, like GPS software, online catalogs, and cashless payments have become an integral part of our daily routine. Modern technology has created unparalleled opportunities for productivity and time-keeping, ones we have never even dreamed of throughout human history. So, yes, without a doubt, technology is our friend when running a business. Or,…