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Targeting Homeowners on Facebook: Pointers on Overall Strategy

by / ⠀Career Advice• Finding Customers / June 11, 2021

Targeting homeowners on social media can prove to be something of a formidable task. Which platform? What time of day? Why are homeowners typically on social media in the first place? Despite plenty of negative news coverage, Facebook is still a widely used platform. Almost everyone you want to reach uses it, even if only occasionally. All around the world, it’s becoming quite rare to find someone who…

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Social Justice Careers You Should Consider Right Now

by / ⠀Career Advice• Under30CEO / June 10, 2021

Social justice careers are becoming increasingly valued. In just the last decade, for example, the term “social justice” has become an increasingly common part of everyday language. As people work at every level to find balance, justice, and equality in the world for people of all backgrounds and income levels, this field of work has exploded. According to Human Rights Careers, when you pursue an education and career…

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What Are the Benefits of Online Reputation Management?

by / ⠀Career Advice• Entrepreneurship• Personal Branding / June 10, 2021

The benefits of online reputation management (ORM) can hardly be overstated. Assuming you maintain any digital footprint whatsoever, you already have an online reputation. This is true whether you are aware of it or not. It only makes sense that you do what you can to manage how you and/or your business is perceived. What Is Online Reputation Management? Online reputation management focuses on helping businesses create a…

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Increase Individual Success and Boost Overall Growth In 6 Easy Steps

by / ⠀Career Advice• Entrepreneurship / June 7, 2021

When we seek to increase the success of individual team members, rapid overall growth is the predictable outcome. Success is something we all want and there’s nothing mysterious about it. It’s achievable utilizing realistic everyday practices. Whether it’s personal, professional, relational, or career success, many of us strive to be as successful as possible. But, of course, even though it’s not mysterious it’s not always easy. So what…

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Sticky Web Pages That Convert: Five Tips for Website Development

by / ⠀Finding Customers• Startup Advice / June 4, 2021

Any commercial website is only as good as its ability to convert. Yes, it’s important to write and publish excellent copy and send emails that spark reader interest. But if you aren’t converting website visitors into customers, you’re basically wasting your time and squandering valuable resources. Thankfully, it only takes a few simple tweaks to go from under-performing to high-converting. The What and Why of Sticky Web Pages…

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Why Focus Group Marketing Can Lead to Generating More Revenue

by / ⠀Entrepreneurship• Finding Customers / June 3, 2021

Have you ever considered running a focus group to find out where you can improve your marketing efforts? If not, it might be time to give this idea some serious thought. Focus groups are exceptionally helpful for businesses to conduct market research in a more personal setting than simply reviewing statistics and data. What exactly is a focus group? A focus group is a structured gathering of potential…

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CRM Solutions for CEOs and Entrepreneurs: 5 Implementation Priorities

by / ⠀Entrepreneurship• Finding Customers / June 2, 2021

Customer Relationship Management (CRM) is essentially a business philosophy. It can also be a series of relationship marketing strategies that put customers at the center. For a working definition of CRM, we could say that CRM is best understood as the strategy and software companies need to become aware of customer needs. Here are five ways that the effective implementation of CRM helps businesses succeed. 1. CRM as…

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A 5-Step Guide to Performing a Social Media Audit [Infographic]

by / ⠀Entrepreneurship• Finding Customers / June 2, 2021

Have you ever thought that you might need a social media audit to improve your marketing performance? Marketing via different social networking sites/apps is now an accepted method for finding potential customers and making more money. It’s a fast and cost-effective means of communication, advertisement, and sales. So, almost all large, medium, and small brands are using different social platforms to reach out to their niche audience and…

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